Finding the True North for your idea
A lunch and learn session to explore how to go about assessing the real-world environment in which an innovation, product or scientific idea will need to operate and how do you get started on defining what the best profile might be for the future success of your innovation.

To include:
-Do you really know what the healthcare need is? – How to consider the patient and societal view and why this is important – Will anyone be interested in paying for my product and why? – Setting out a roadmap to define a target product profile (TPP)

Many translational research grant applications will require you to think about the long-term clinical impact of your project. This lunch and learn session is set to bring you additional tools to prepare and reflect on the strategic direction of your project.
Date: 16 February 2022, 12:00 (Wednesday, 5th week, Hilary 2022)
Venue: Microsoft Teams
Speaker: Paul Cox, VP Global Commercial (Freeline Therapeutics)
Organiser contact email address: translationalresearchoffice@medsci.ox.ac.uk
Part of: Lunch and Learn with Experts in Residence
Booking required?: Required
Booking email: translationalresearchoffice@medsci.ox.ac.uk
Audience: Members of the University only
Editors: Janice Young, Anne-Sophie Schillinger, Deepak Kumar