‘We work better together’: Why Collaboration is key

The creative sector represents one of the fastest growing areas of the UK economy, with a value of £101.7 billion1. Research collaborations with industry enable us to join the world-class research taking place at the University of Oxford with the diverse market-driven experiences and specialisms of creative and cultural organisations.

How Collaboration enhances research

The Creative Industries play a vital role in our lives. These are key areas for audience development and public engagement, enabling University of Oxford researchers to present original knowledge, resources and expertise for the benefit of a much wider audience.

Including Co-Created Research, Knowledge Exchange, Consultancy, Studentships, Product Development and Digital Projects, collaborative working is key to our development. To be relevant to new and diverse communities we must engage in innovative partnerships.

‘Creative Industries’: What does it mean?

The Creative Industries, as defined by the Creative Industries federation, include:’

Advertising and marketing
Architecture
Crafts
Design (product, graphic, fashion)
Film, TV, video, radio and photography
IT, software and computer services (‘creative tech’)
Publishing
Museums, galleries and libraries
Music, performing and visual arts
Animation and VFX (visual effects)
Video games
Heritage